What is a claim?
The claims on the label are health claims regulated by EU Regulation 432/2012, which highlight the beneficial effect produced by a substance (in the case of oil, polyphenols) naturally present in a food.One in particular is exclusive to EVO Oil
While some claims are found in other products, the Polyphenols claim is found only in EVO oil, and is this: “Polyphenols in olive oil contribute to the protection of blood lipids from oxidative stress. The beneficial effect is obtained with a daily intake of 20 g of olive oil.” The claim on polyphenols is reserved exclusively for olive oils and the oil that reports it on the label must possess, at the time of bottling, a rather high quantity of bio-phenols. Our AURUM Pitted Organic Extra Virgin Olive Oil and this year also our PGI Lucano Oil perfectly respect this characteristic.The Polyphenols of our AURUM: a High Quality oil, a supply chain product
Aurum , the organic pitted extra virgin olive oil from Frantoio Pace, at the time of bottling contains 612 mg/kg of polyphenols (biophenols), namely:- 12.24 mg of hydroxytyrosol in 20 g of olive oil.
- 5 mg of hydroxytyrosol per 20 g of olive oil .
